The first project I have lead from start to end while in GREY was for Camomilla Italia, where I was tasked to create the brand vision for the future as the brand had been expanding rapidly.

I was the art director and started by crafting the new “vision” in a campaign called “women never stop”. From concept to photography, video editing, and final editorials, I followed the creative process bringing to life a campaign that lasted for over 2 years.