B.O.M.
ROLE:
Original concept creator and Lecturer
TIME:
2 years across 8 generations of students in Art Direction
TOOLS:
Handcraft only
SPECIAL GUEST:
Daniele Davitti, Jules Scott
THE BOOK OF MISTAKES
Courtesy of POLIMODA Fashion Institute of Florence:
" What is a Book of Mistakes? It’s a work in progress, just like all of us.
Instead of striving for non-existent perfection, why not try to create a safe space where mistakes are encouraged and transformed into creative tools. In today’s world, technology is drowning us. That’s why we wanted to find space to breathe. A place where the digital goes to rest and the analog is reintroduced. Where our hands do the talking, not the typing.
The Book of Mistakes starts with a word. A word like persona or ruin. A word like obsession, embroidery, typo, nature, opulence, or revolution. The word is explored. Blindly and freely. No screens allowed.
This project was a moment of reflection for our students. When the world felt small and connection could only happen through screens and technology, we decided to bring it back to basics and give students the opportunity to explore their creativity on paper. No Adobe. No Canva. No computers."
Thank you to all my students for this wonderful creative outburst.
PURE ELECTRIC
ROLE:
Creative Director
TIME:
3 months
TOOLS:
Entirety of Adobe Suite
Pure Electric was a clothing brand focusing on protective garments for electric bikers. Clothing using padding technology and textiles meant to sustain any damage due the high speed of said vehicles.
I worked on the events and print material, as well communication.
ELY.B.
artisan link: https://elybhats.com/en
ROLE:
Editorial Designer
TIME:
2 months
TOOLS:
InDesign, Photoshop, Lightroom
Eleonora Bruno, Florentine Millinery.
POLIMODA alumni Eleonora Bruno won a Talent award to further her branding and image for her Handmade Artisan Hats house ELY B.
I worked with her and some of my students to bring her vision to life through photography and Editorial work.
